BTW, just wanted to quickly post an article I found on how color is being used to help spur sales.  An interesting thought in the piece was that “people will gladly pay less for everyday necessities but are still willing to spend more on something different that makes them feel better.”  I would say that is generally true.  Color affects mood — that’s a given — but it’s nice to see that even in our current economic climate, many are still willing to consider goods that can cheer them or offer that little extra something special at the end of the day.